How to Use Business Failures to Build Success

1. PerspectiveiStock_90609447_SMALL-660x330

Bradberry says those skilled at rebounding after failure typically cite something they did— a misguided course of action or a specific oversight— as the cause of falling short. In contrast, those who handle failure poorly tend to blame disappointing results on their shortcomings, such as laziness, lack of intelligence or some other personal quality. The trouble with this approach, he explains, is the implied lack of control, which can make people wary about future risk-taking. In turn, this reluctance to take risks can stunt growth and innovation.

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